Mazda zooms in on a pair of concepts at tokyo motor show. Car as art kodo soul of motion design philosophy inside mazda. Kodo design language archives auto trends magazine. The design language aims to breathe life and art into vehicle. Soul of motion design language creates dynamic motion with a sense of life. I found kodo ancient ways to be a very interesting book. The design language began with the 2010 shinari concept and made it to production lines on the cx5 redesign.
Creating a sense of motion, even at a standstillthats the essence of mazdas kodo. Its an evolution of mazdas current design language, called kodo, or soul of motion, which has been with us since 2010. While these sentences appear at first glance to describe the closing paragraphs of a romance novel, they are. Mazdas allnew design language is called kodo soul of motion, which will drive the marques design direction for the next five years, or more.
Translating to soul of motion, kodo attempts to capture the. Kodo a fusion of functionality and beauty, the ultimate expression of design in motion. Mazdas soul of motion design embodies the dynamic beauty of life. The new grille, inbuilt light tubes, fivepointed radiator and twisted tension surfaces reflect a dramatic new design direction. A dynamic sense of motion created for humans, by humans. Mar 04, 2014 styled using the latest kodosoul of motion design language, this striking oneoff also embodies all of the automakers efficiencyenhancing skyactiv technologies while offering mazdas. Soul of motion design language alongside handcrafted interior details ensures that mazda cx3 has the perfect combination. Kodo ancient ways is also full of interesting photographs that add interest throughout the book. In this video you can see what the future of the mazda2 or mazda3 may. The model is poised with the power in its rear, rather than leaning forward. Kelley blue book grants mazda the 2017 brand image award for.
Like the effects of wind or the flow or water, kodo is a unique. Mazdas kodo design language touches every car, crossover and race car it makes. Mazda is closing the door on the nagare design language and opening up the design expression called kodo soul of motion. Those curvy wheel arches and the windswept look on the current. It is definitely worth reading and will make a great addition to any martial arts library. The japanese philosophy of essentialism creates a dynamic sense of energy.
Soul of motion design language has created a car with a playful. Mazda calls its still motion kodo, which translates to soul of motion. Mazda uses its soul of motion design language on furniture. The car was launched as the first concept car to embody the new kodo soul of motion design theme. Mazdas allnew design language is called kodo soul of motion, which will drive the marques design direction for the next five years, or more on the stand, you will see two. Soul of motion design language, in the form of a stunning full size sedan. The new grille, inbuilt light tubes, fivepointed radiator and twisted tension surfaces reflect.
Mazda iactivsense scbs, ldws, bsm, hbc, afs provide more than safety for driver. Browse our website to explore this excellent new vehicle and book your next test. The power and elegance of a wild animal in the instant when it pounces on its prey. Thats the ultimate goal of mazdas soul of motion design. Cars are our canvas, and every one we make begs to be driven. Representing a bold translation of our kodo design language, the mazda cx9 is a sophisticated threerow suv that invigorates every journey. The third instalment in mazdas newgeneration lineup, promises to be a true drivers car with a strong focus on humancentric design and firmly grounded in the handcrafted forms of mazdas kodo soul of motion design language. Turbo engine the new mazda 6 has the power to match its more refined and aggressive design. With its extended hood, confident grille and elegant profile, the. Discover mazda kodo design, an intricate design language found on all new mazda vehicles. Nov 02, 2015 kodo design seizes the very instant energy becomes motion. Although the mazda 2s look was established years ago, it anticipates some of the abstract themes at the center of a. It is a consolidation of functionality and beauty the muscular vigor you see when an animal pounces. I set up a meeting for all the people involved in development, to communicate the underlying concept of kodo design.
For 2012, mazda debuts a new approach in their vehicle brand with a compact crossover. The 2019 tokyo motor show will go down in mazda history as the location for the global unveiling of its first massproduction electric vehicle. Dean patterson mazda is a altoona mazda dealer and a new car. Where the ugly, but fun juke polarized the masses, the cx3 presents a more desirable persona, one that also advances mazdas attractive kodo soul of motion design language. Soul of motion creating a sense of motion, even at a standstillthats the essence of mazdas kodo. Mazda mx30 is the third newgeneration mazda model and is a bold and expressive evolution of the mazda kodo soul of motion design language. It allows designers to imbue each model with its own personality while staying true to a unifying theme. Every mazda vehicle is created using the kodosoul of motion design language. The allnew mazda cx3 should serve as a signal to all that mazda intends to stay in the us market and that its product line is one of the more stylish ones in the business. Mazdas kodosoul of motion design language is reengineered for its compact body a dynamic silhouette created by positioning the compact cabin toward the rear of the lower bodys forward inclined lines. And thats exactly where we looked for inspiration with our stunning new kodo design. Mazda vision coupe revealed car offers a vision for. Soul of motion design theme which, many have said, revolutionized mazda design. Breathing life into the car the power of design vol.
It was the brainchild of ikuo maeda, who wanted a brandled design perspective for the whole company. Mazda kodo design art that generates a soul youtube. Mazdas allnew design language is called kodo soul of motion. Mazda cx5 the mazda cx5 is a compact crossover suv produced by mazda starting in 2012 for the 20 model year lineup. Kodo design the soul of motion at mazda, we simply cannot help but do things differently its in our nature. Mazdas vision coupe named most beautiful concept car of the. Mazda cx5 service and repair manuals free car repair. What if the kodo design concept was to be applied to another mazda vehicle. It is mazdas first car featuring the new kodo soul of motion design language first shown in the shinari concept vehicle in may 2010.
Designed to turn heads our new kodo soul of motion design language abounds with graceful, yet energetic, lines. Our designers studied everything from the movement in animals in their natural habitat to the energetic moment an archer. Our new kodo soul of motion design language abounds with graceful, yet energetic, lines. The completelynew mazda cx5 is the japanesebased brands for production implementation of kodo soul of motion design language as well as skyactiv technology.
It was the work of ikuo maeda, who is mazdas global head of design. Mazda is opening a new chapter in their book of design exploration. That starts with an alluring design that conveys soul and personality. What is mazdas kodo soul of motion design language. A compelling evolution in our design aesthetic pursues beauty through subtraction and purity. If youve ever wondered what mazdas kodo soul of motion design language is all about, we have that explanation. Featuring a simple and flowing one motion form, it embodies a more mature interpretation of the kodosoul of motion design language. Divided into 3 parts and 35 chapters, the book follows a proper biographical course inasmuch. The brand behind kodo soul of motion design language and skyactiv technology has positioned their focus on the creation of a new small crossover vehicle as well as the new generation version of a popular product for 2016. Mar 20, 2015 if youve ever wondered what mazdas kodo soul of motion design language is all about, we have that explanation. Thats the essence of the ultimate motion form envisioned by mazda. Sep 16, 2015 kodo design language visually, the koeru concept is a refined take on the automakers kodosoul of motion design language, from its wing grille framed by ledinfused lights to its aggressive. I really enjoy reading ancient wisdom writings, especially when they are connected to the martial arts or warrior traditions.
Mazda designers abandon nagare, embrace kodo the new york. The shinari is the first concept car to feature mazdas kodo soul of motion design language, which aims to capture the essence of movement. Mazda skyactivdg with the engine compression ratio up to 14. The design language aims to breathe life and art into vehicle design, transferring the heart and soul of the artist into the machine.
Kodo design seizes the very instant energy becomes motion. Mazda hazumi concept hints at nextgen mazda2 kelley blue book. Soul of motion is the design language that mazda used to create their new attractive lineup, such as the allnew cx5. The 2016 mazda cx3 is designed to be exceptionally nimble and versatile vehicle that is a total of 168. The fourdoor, fourseat sports coupe was released 2010. On the stand, you will see two extremely rare concept cars, the shinari and the minagi. The second of mazdas concept cars to debut was the vision coupe which featured alongside the kai concept ever since mazda debuted the kodo. Mazda designers abandon nagare, embrace kodo the new. Oct 31, 2017 mazda zooms in on a pair of concepts at tokyo motor show.
Revealed at the tokyo motor show in 2017, the kai concept reflects an evolution of mazdas kodo soul of motion design. Born from our obsession to create beautiful vehicles is our design language called kodo. Kodo is a departure from mazdas previous design language called nagare, epitomized in several dramatic. Where the ugly, but fun juke polarized the masses, the cx3 presents a more desirable persona, one that also advances mazdas attractive kodosoul of motion design language. This book was very enjoyable, but i just didnt find it as useful as i had hoped in furthering my knowledge of martial wisdom. Merging performance and headturning style with meticulous craftsmanship.
1055 298 38 869 1337 456 418 962 451 380 1496 144 108 889 1460 544 828 79 1212 467 1445 1502 113 869 930 120 305 1044 758 340 1086 466 1535 83 1512 861 208 212 379 303 152 638 1363